paper —
S Shereen Ahmed ~ a little pm portfolio ~

hey there ♡, I'm
S h e r e e n

— Education
UCLA
B.S. Cognitive Science
Class of 2026
cogsci design research
— Up next
IBM
Incoming Product Manager
full-time, post-grad
see my work ↘ about me →
portrait · 4:5 Portrait of Shereen Ahmed
§ work

selected work

— things I shipped & loved
case · 01
UWGLA · MOBILE
volunteer flow, v3
Nonprofit · Product direction sep '24 — jun '25

United Way of Greater LA

(volunteer engagement, end-to-end)

Led product direction on a mobile-first volunteer platform — helping students find opportunities and helping nonprofits manage participation and impact. Ran interviews with both sides of the marketplace, prototyped through three rounds, and shipped a system that's now in use across 5,000+ youth.

5,000+
youth on platform
+30%
event sign-ups
3
design rounds
view case study ↗
case · 02
PICKWISE · APP
compare view
AI · 0→1 build 2025

Pickwise

(decision support, 0→1)

A decision-support product that helps people compare tradeoffs, structure their criteria, and move toward clearer choices with confidence. Built the early scoring model, the comparison UI, and the onboarding that turns a vague gut-check into a structured decision people can actually trust.

0→1
from blank canvas
12
user interviews
v1
shipped
view case study ↗
case · 03
ROSE · GARDEN
habit dashboard
Wellness · PM + UX 2024

Rose Garden

(a wellness concept, PM + UX)

A wellness concept centered on reflection and habit-building — translating soft, emotional needs into an approachable, rewarding experience. I owned the research synthesis, the habit-loop model, and the visual system that made the daily ritual something people actually wanted to come back to.

1
system, end-to-end
PM + UX
dual lens
concept
ready for build
view case study ↗

About me

a little more about how I think & build
pm lens

Hi! I'm a senior at UCLA studying Cognitive Science — a curious mix of psychology, computing, and how humans think. I'm drawn to product because it sits at the intersection of people, design, and technology. When I'm not building, you'll find me sketching ideas in a café or making playlists for every mood.

— with love, Shereen ♡
— Education —

University of California, Los Angeles

B.S. in Cognitive Science
specialization in Computing
class of2026
focusHCI · product · research

my journey so far

the path that brought me here —
  • incoming — post-grad 2026
    Product Manager at IBM — full-time
  • Jun 2025 – Aug 2025 · Irvine
    Product Management Intern at KNEX — owned the KTS Report Generator MVP; cut report failure rates from 100% to 13%
  • Sep 2024 – Jun 2025 · Los Angeles
    Product Designer (Strategy) at United Way of Greater LA — mobile-first volunteer platform for 5,000+ youth; +30% event sign-ups
  • Jun 2024 – Sep 2024 · Mountain View
    Product Management Intern at Egnyte — AI text-to-speech MVP, −30% voice latency, used by 200+ internal users
  • Jun 2024 – present · Los Angeles
    Co-founder & Product Designer at Commute — safety-first navigation app; 1st of 12 at BruinLabs '24

what I bring

a few things I care about…
comfort with ambiguity user-insight → product strong visual taste UX intuition storytelling research-backed cross-functional care for details

Product toolkit

my favorite things to make stuff with
how I build
Fi
Figma
wireframes, UI, prototyping
Fr
Framer
portfolio & interaction design
N
Notion
planning, docs, workflows
Mi
Miro
research synthesis & mapping
⚛
React
interactive front-end builds
⌘
HTML / CSS
responsive coded experiences
Js
JavaScript
logic, interaction, state
Py
Python
technical problem solving